Are You Keeping Up with Digital Transformation?
What is the future of business in the digital era? The answer is becoming increasingly clear as all industries undergo seismic changes as they struggle to respond to customers’ changed expectations and habits. As traditional services and physical products fall by the wayside as the means of attracting and retaining customers, companies are forced to move into the digital space where customer engagement and user experience reign supreme.
Klod Kolaro, General Manager of Comtrade System Integration International spoke about critical decisions that companies have to take for successful digital transformation, at CIO conference 2018. Designing for the digital requires different look at customers, competition, data, innovation and value creation process.
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